Hi, I’m
Usha
I design intuitive, research-driven experiences that solve real problems. Passionate about bridging
user needs and digital solutions.
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Ninja Fit
UI Casestudy
A Gamified Fitness Journey to Beat Boredom and Stay Motivated
Consistency in fitness routines is a challenge, often hindered by boredom, time constraints, and lack of motivation. Ninja Fit introduces a habit-forming, gamified fitness experience designed to keep users engaged and intrinsically motivated.
Problem: Users struggle to stay consistent in their fitness journey.
Solution: A gamified approach that incorporates challenges, rewards, and habit-building mechanisms to make workouts more engaging.
Impact: Designed with user research insights, the app aims to enhance long-term fitness adherence by making workouts feel more like a game than a routine.
Ninja Fit
UX Research
User consistency in fitness routines is often hindered by boredom, lack of motivation, and time constraints. This research study explored habit formation, intrinsic vs. extrinsic motivation, and user pain points to design a fitness solution that keeps users engaged.
Approach: Used mixed research methods, including user interviews, competitor analysis, and thematic coding to identify key behavioral patterns.
Key Insight: Users prefer gamified challenges and community-driven accountability to sustain motivation.
Impact: Findings directly influenced the Ninja Fit app’s design framework, improving user engagement strategies and habit-building features.
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Bro clean
UI Casestudy
Bro Clean – A Smarter Way to Keep Shared Spaces Clean.
An AI-powered solution to simplify household cleaning tasks. Keeping shared spaces clean can be challenging, especially for roommates and households with different routines. Bro Clean integrates AI scanning and task management to make cleaning simpler, fairer, and more efficient.
Problem: Users struggle with tracking, organizing, and maintaining cleaning routines in shared spaces.
Solution: A task-based cleaning assistant that uses AI scanning to identify unclean areas and suggest actions.
Impact: Simplifies household cleaning, reduces task conflicts, and improves accountability through shared task management.
Cedar ave
UX Research
Bridging the Gap: Community & Hospital Relations
Understanding Community Needs to Improve Healthcare Access.
Residents near Cedar Avenue Hospital expressed concerns about healthcare accessibility, trust in medical services, and community engagement. This research aimed to identify key pain points and develop insights to strengthen hospital-community relationships.
Approach: Conducted user interviews, community feedback analysis, and data synthesis to understand patient concerns.
Key Insight: Residents felt disconnected from hospital services, highlighting the need for better outreach, physician accessibility, and transparent communication.
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Oui
Bon Bon
Brand Strategy & Web Design
Coming soon
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